Category: Diversity, Equity & Inclusion

Members of our Ogilvy Health leadership team and our partners at Woman Who Create recently gathered for a discussion about “Being an Advocate for Authentic Representation in Healthcare Advertising.”

Governments at the federal, state and local levels are playing roles that they are neither qualified nor prepared to play. Politicians are entrusted to decipher and disseminate medical intelligence to the communities they represent–but historically silenced groups (female, Black, AAPI, Jewish, LGBTQIA+, etc.) continue to have a general mistrust of the healthcare system. How do we earn back their trust?

As companies continue to grow in understanding the importance of diversity, ageism often gets forgotten. Here are a few things individual agencies can do to allow for more diversity and cross generational collaboration.

Having attended ASCO’s 2021 Annual Meeting, Lisa Green reflects on the ideas of “right-sizing” therapy and artificial intelligence to help with clinical trial selection for oncology patients.

Having recently attended the annual American Society of Clinical Oncology (ASCO) meeting, Cara Levinson shares her takeaways from this year’s virtual event which focused heavily on equity and reducing healthcare disparities.